Sleuth logo


we may not have a fancy website...

or award-winning, or site-of-the-day, and all that

it could be worse...
It could be a

We’ve done this on purpose, because

We'd rather

listen to you before we speak.

Nothing we say here is going to help you know what to do in your context.

say less and save your time.

Everything we say here should be taken with a pinch of salt.

Talk is cheap
show you the proof.

Anything we say here is going to need to be backed up with evidence.

Get in touch

But for your clarity, we think it’s still worth explaining what we do...

We’ve developed a method that applies a deep psychological understanding of how people formulate choices and why they make decisions. It's our approach to identifying and leveraging opportunities to influence perception and change behaviour.

It’s Narrative-Driven EVOLUTION

Your narrative is a thread that runs through the core of your business. Together, we discover what that thread is, frame your value in terms of your customers' outcomes, and deploy this narrative into the minds of your market.

After all that, you're probably thinking...

We also create logos, build visual languages, pitch decks and sales materials, as well as social media campaigns & content, and explainer videos <insert lengthy list of other creative assets>.

But so do countless others.
(and now AI too)...

In the blinding haze of



it’s tough to know whether you’re making the best decisions for your brand - and your customers.

What sets us apart?

narrative discovery
Our evidence-based approach gives you the confidence that what you choose to invest in building is founded in real insight.
effective outputs
continually sleuthing
to create more
continually sleuthing
to create more
effective outputs
to create more
effective outputs
continually sleuthing
you’re in good company

we promise

we're real people

We get it, with AI platforms being the only thing anyone talks about anymore, who’s to say you’re even dealing with actual human beings.

This is our team. We’re a firm of builders, designers, innovators, and entrepreneurs who have fallen in love with creative problem-solving and storytelling.

Tap and hold




we're not offended




we’re not for you if...

You’re wanting a ‘silver bullet’ to appear and solve your problems.

You’re better off hiring an <insert a more expensive alternative like your own internal team>. They’ll take time to get up to speed.

You’ve already solved the problem, and just need someone to execute on your solution.

You’re better off with an <insert a lesser alternative like an ad agency here>. They’ll make your logo bigger.

You find yourself saying, “quick-wins”, “no-brainer”, or the forbidden phrase, “low-hanging fruit”.

You’re better off contracting with <insert one of the big 4 consulting firms’ names>. They’ll send you a big invoice.

With all this being said, if we're still the people you think you need, reach out.